WHY WE NEED TO CLEANSE OUR SKIN
Washing with water on its own can cause the skin to become dry but a good cleanser will remove surface dirt, bacteria, sweat and makeup to prevent the pores from becoming blocked. The massaging action we use when cleansing also helps bring fresh blood flow to the skin surface, making us look fresher and healthier. While too harsh a cleanser may cause dryness, choosing one that’s too rich could trigger oiliness and breakouts. If your skin feels ‘squeaky-clean’ and tight after cleansing, it’s a sign that your product might be too harsh for you.
HOW TO CHOOSE THE RIGHT CLEANSER
The cleanser you choose will depend on your preference and skin condition. If you have dry/sensitive skin always avoid Sodium Laurel Sulphate which strips and drys. Cream cleansers are excellent choices for sensitive skin and those with eczema and rosacea. They will offer a soothing cleanse adding additional hydration whilst still giving you a deep cleanse. A rinse-free cleanser is also highly recommended for dryer skin and highly recommend for skin conditions like eczema and psoriasis that often react to water.
HOW OFTEN SHOULD I CLEANSE
Some skin types can benefit from a twice-a-day, morning-and-night cleansing routine to control excess oil and shine, while the same routine can make others dry and tight. As a general rule: cleanse your face at night, and never sleep with your makeup on.